▫️Overview
EVOLUTION THROUGH INNOVATION
What is ONE Blades? ONE Blades is the world’s first modular, skater-driven blade system for figure skating designed by skaters, for skaters. It lets you swap between Ice, Inline, and Quad on one pair of boots, fully customize your setup, and grow with your equipment as your skills progress. More than a product, it’s a global movement that empowers the skating community.
Why ONE Blades? Traditional blades = expensive, heavy maintenance, stuck with one setup, no rewards for skaters who help the brands grow. ONE Blades flips that model for good:
No sharpening (snap in steel runners)
Modular parts: runners, toe picks, rockers, and more
Save money over time: frames last, parts are affordable
Built for kids and adults (size upgrade program)
20% creator/affiliate revenue for skaters who refer sales
One boot handles all disciplines: no separate setups
Key Features
Modular System: Customize your frame, runners, toe picks, rockers, and even style/colour skins, no tools needed.
Quick Swap: Instantly move between Ice, Inline, and Quad frames on the same boot, same geometry.
No Sharpening: Replace runners when worn; always skate with sharp edges.
Growth Plan: $99 upgrade unlocks half-price frame swaps for 7 years as you grow.
Affiliate/Earn: Anyone can join our program and earn lifetime commission on referrals: creators, coaches, parents, skaters.
Built by Skaters: Founded by Adam Jukes and Dan Nicholson, trusted experts in skating innovation.
How Are We Different?
Skater ownership and decision making (no trade markup, transparent pricing, direct-to-community).
Limited edition product drops, not mass production: items are exclusive, collectible, and community-driven.
Community input and feedback shape each launch and feature.
Mission: Empower skaters worldwide with innovative, affordable, and adaptable equipment removing barriers and rewriting what’s possible for all ages and disciplines. More than equipment, it’s a platform to express, progress, and belong.
Join the Movement:
Creator Sign up site: one-blades.com
Instagram: @ONEBlades @TheSkatingCEO
“We’re not just selling blades. We’re building a skater-owned movement to change the sport forever.”
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